AI as successful formula: Cambodia’s female entrepreneurs get started

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In today’s fast-paced world, digital technologies and AI are rapidly reshaping our (work) lives, making it essential to embrace and leverage them daily. The Digital Bootcamp Project by DTC Cambodia is a key step towards equal access and knowledge about digital technologies. The aim of the project is to empower women entrepreneurs across the country with digital literacy and AI tools for digital marketing.

By adopting these advanced technologies, participants are not only staying current in the evolving digital landscape but also unlocking new growth and competitive opportunities. Mrs. Socheata BUN, owner of Vista Angkor Residence in Siem Reap, shared her experience:

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Before joining the bootcamp, I had no idea how much AI could benefit my business. Now, I use tools like Canva, CapCut, and ChatGPT to enhance my English, manage work more effectively, and improve marketing strategies. This has greatly boosted my business promotion. I highly recommend this bootcamp to businesswomen in Siem Reap.

Socheata BUN, owner of Vista Angkor Residence in Siem Reap

Sopheap DOUNG, Executive Director of the Cambodia Women Entrepreneur Association in Siem Reap and an entrepreneur herself, also shared her journey:

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Before the bootcamp, my video content on Facebook and TikTok didn’t get much attention. Now, I’ve learned to use AI tools like Canva for posters, CapCut for editing, and ChatGPT for content, helping me boost online sales and better connect with my audience.

Sopheap DOUNG, Executive Director of the Cambodia Women Entrepreneur Association

The Digital Bootcamp Project isn’t just about technology adoption; it’s about empowering women to use these tools to advance their businesses. It stands as a reminder that with the right resources, anyone can thrive in the digital age.

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